THE OFFICIAL BLE COOKBOOK IS HERE!!!

THE OFFICIAL BLE COOKBOOK IS HERE!!!


hey there it’s Susan Peirce Thompson and
welcome to the weekly vlog the cookbook is here oh my gosh oh my gosh two big boxes
arrived at my house two big boxes and I opened it up and
twelve of these were in each box boop boop boop
the cookbook is here hardcover ah no jacket fold
you know jacket folding thing it’s so beautiful oh okay so this vlog is coming
out on October 9th the cookbook is published on October 22nd which is a
Tuesday I don’t know if you know this but books are always published on
Tuesdays it’s a thing I don’t know why I should I should ask I don’t know why but
book publication dates are always on a Tuesday anywho in this vlog I’m gonna
tell you all about the cookbook and in particular how it pertains to you like
what what relates to you around this book because there’s a lot like if
you’re interested in Bright Line Eating in any way shape or form you should care
about this okay so it’s so exciting can you tell I’m excited okay it’s it’s
really pretty so first of all let me tell you about the history so this is
kind of funny a while back I don’t actually know the
date I shot a vlog saying there will never be a Bright Line Eating cookbook
like all of you people asking for a cookbook stop asking because you should
just keep your food simple and you know we don’t do recipes and like just
steam your green beans basically you know it’s not complicated
you know weigh your food like chicken green beans salad you know
oatmeal yogurt blueberries like there’s no need for a recipe and then what
happened then then in January of this year I shot another vlog saying I’m
working on a cookbook okay okay so I did I get from there to there well if I’m really honest if I’m really
honest the biggest factor was that fake Bright
Line Eating cookbooks made by people who I don’t know how they sleep at night but
that’s not my business I’m gonna keep my eyes on my side of the street keep my
eyes on my own plate but fake Bright Line Eating cookbooks started to come
out on Amazon stealing our trademark and and and giving people like really bad
guidance like people would write in what’s with the Bright Line Eating
smoothie cookbook why are you making that and we’re like um there is no Bright
Line Eating smoothie cookbook I mean that that one got published the day the book
Bright Line Eating got published it was ridiculous but then others you know put
out cookbooks with like honey and maple syrup and the recipes and were like
some folks published Bright Line Eating cookbooks literally with the same
recipes that they used for the paleo cookbook they put out and the keto
cookbook they put out and the you know whatever and so the confusion amongst
people who were just honestly used to having a cookbook with whatever diet
program they would start right like they’re used to like starting a plan and
they get the the plan in the book and then they get the cookbook and they
would go on Amazon Amazon even started to bundle the book Bright Line Eating
with some of these fake cookbooks and we can’t control that like we’d write into
Amazon hello that is not our book you know we write
into Amazon all like we had lawyers writing into Amazon like these books are
illegal can you please not but Amazon whatever
they’re in the business of making money by selling books and they just sell
whatever books people want to make okay so that was the biggest factor actually
was not out of indignation or anger at the people who were publishing those
books although I’m sure you heard the heat of my voice I did have you know a
part of me that felt reactive about that but motivated actually by protecting and
serving the people in our community who would be led astray by misinformation in
those books and so that was the biggest factor that led me to think well in a
perfect world everyone would be steaming their green beans but then but then I
realized well wait a second there are a lot of legitimate reasons for someone to
want recipes right like I had to realize my mom taught me how to cook when I was
a little girl like when I was 5 years old my mom and I went to a hardware
store and bought a wooden step like ladder can you picture a stepladder like
that goes up you know waist high or something or knee high and it’s got like
you know two little rungs and then a little platform we bought a wooden
little ladder and we painted it multi colors like on our back porch and when I
was five years old I would stand on the top platform of that and stir pots and
you know I knew how to carefully baste broiler chicken you know with soy sauce
and lemon juice to make it delicious under the broiler and watch it carefully
to make sure it didn’t burn when I was five I knew how to cook I knew how to
steam broccoli I knew how to make spaghetti I knew how to I knew how to
cook and that’s not everybody’s experience so I had to reflect deeply
that I legit could have made Thanksgiving dinner at the age of nine
like it was so funny because um you know my mom and dad got divorced when I was
four and why am I saying all this sometimes I just start talking about
stuff in the vlog but I don’t intend to but I think this is relevant like my mom
and dad got divorced when I was four and my mom had a significant boyfriend in my
later childhood years and I ended up talking to him out of the blue you know
how social media allows people to connect up that you know you’d never
think I ended up talking to him when I was like 33 years old and he said to me
he said you know what I remember most about you and of course you know like I
was 8 to 10 years old when he was my mom’s boyfriend and I’m holding my
breath like what’s he gonna say what a intense thing to say you know what I
remember most about you and I said no I have no idea what and then I’m holding
my breath and he said your cooking like I used to pick you up sometimes
after school and just sit in the living room and read a science magazine and you
would like go to work in the kitchen making dinner for all of us for when
your mom came home from work and you were like eight years old and you would
whip up these huge amazing meals he’s like that’s what I remember most about
you your cooking so anyway that’s just a reflection that I got that reminded me
yeah I I had an unusual skill for or you know training and cooking because my mom
loved to cook and her mom before her loved to cook my uncle is a gourmand of
the real my grandmother knew Julia Child just saying so not everybody has that
experience like a lot of people come into Bright Line Eating and you know a
book like this with actual guidance not just recipes but actual guidance on like
if you don’t know how to cook if you don’t feel comfortable in a kitchen how
do you actually do this Bright Line Eating thing right like if you’re not
here’s the introduction it’s just this book is so beautiful like if you’re not
somebody who you know chapter five all about vegetables right like if you don’t
have a lifetime of experience cooking vegetables if you get a bunch of carrots
home from the grocery store and you’re like what do I do with these now do I
wash them first or put them in the fridge do they need to be sealed in a
plastic bag or in a glass container how do I
what do I do with these carrots to get them in a salad like you know this book
really takes you you know roasted cauliflower charred green beans
cinnamon winter squash like you know if you don’t have if you’re running out of
vegetable ideas in Bright Line Eating so I just started to think like and this
is part of the invited versus included discussion that I started in a vlog over
the summer like it has to do with listening to our community and realizing
that we’re not all the same we don’t all come from the same background and really
like sharpening my ears to the reality that not everybody has my same
background or experience we all come from different places and for some
people the process of like eating whole real food which does involve going to
the grocery store more often than they’re used to and spending more time
in a kitchen than they’re used to is a daunting thing and the question of like
how do I do that and what do I do is a daunting thing so we resolved to
make a cookbook and then we had to make a cookbook yeah so the making of this
book was torturous I won’t lie like bordering on nightmarish but as is often
the case with difficult life experiences it ended up being amazing and like just
right you know like it was hard so what was hard about it was unlike the first
book which was just pouring out of me you know and very much based on the
bootcamp that had been going for a while and this book was a crowd-sourced effort
and I first of all really need to thank the hundreds and hundreds of Bright Lifers whose recipes case studies before
and after pictures and food preparation and menu tips are reflected in this book
this was not a book that I said what recipes do I make let’s put them in a
cookbook because the truth is I hardly make any recipes I actually do just
steam my green beans but the question of like well what do you do for a Bright
Line Thanksgiving what do you do what do you bring to a potluck if you’re a
Bright Liner or what what do you do when you’re tired of the vegetables you’re
eating or just you know hey I want more food ideas we sourced from Bright Liners
and Bright Life well Bright Lifers really so if you don’t know Bright
Lifers are people who’ve completed either the Bright Line Eating Boot Camp
or Reboot Rezoom those are the two courses that feed into Bright Lifers and
then at the end of those one of those courses they decided to join Bright
Lifers we have about 5,000 Bright Lifers right now and we’re a very tight-knit
community it’s unbelievable how how warm and tight-knit our Bright Lifers
community is the recipes featured in this book are from Bright Lifers and so
the crowdsourcing part was hard um there are two people who worked on this book
full-time for a long time and thank you – Julia Carol and Nicola Kraus you’re
amazing thank you to Nat Denkin who found the references like he did for the
first book I love you Nat you’re amazing scientist extraordinaire you might think
we’ll Susan Peirce Thompson aren’t you a scientist don’t you know the references
and I’m like no I was a professor for a long time and I
to a lot of conferences and what I did was I extracted stuff and and I’ll say
like oh yeah blah blah blah statistic may or may not be accurate blah blah
blah statistic uh I don’t know where I heard it but some ten years ago I was at
a conference somewhere and somebody said blah blah blah and then Nat Denkin will
be like right okay I’ll go chase down that reference for you so thank you Nat
oh look at this Moroccan carrot bowl let me see here I don’t know I know the
lights are kind of Moroccan Carrot Bowl this did I tell you already how
beautiful this book is oh my goodness and there’s um there’s Bright Lifers
before and after stories all through the book where are some in between chapters
here we go these are amazing and you know I gotta say this book is on my
coffee table right now and I just keep flipping through it because yeah the
before and afters are just look at this look at this wait where’d she go Lisa oh
my goodness can you believe this can you see that unreal anyway and then so here’s her
story here’s her numbers all through the book so thank you to everyone who
contributed and my team oh my gosh so what happened all through the process of
making the book was emergencies came up like wait who is testing the recipes
didn’t we have a process for that oh my goodness and then my team jumped in
formed a subcommittee started cooking started testing the recipes wait who’s
taking pictures of the recipes I thought Hay House was handling that oh no
they’re paying for it but we have to find the photographer oh my goodness how long
do we have to do it a week awesome and then my team jumped in and like started
this process so thank you to my team lots and lots and lots of people on the
Bright Line Eating team at various points formed emergency subcommittees to
handle certain things yeah it was an intense book to make but now that it’s
out and I don’t know if you notice I’m wearing
the outfit that I’m wearing on the cover of the book that was a fun photo shoot I
just wanted to be simple right barefoot holding an apple like weight loss made
simple so let me tell you about this book itself and how you can use it so
there are a few features of this book that make it different from any cookbook
I believe that you’ll ever find one is that I cover in the first few chapters
science on how the brain lowers its body fat setpoint so you can actually get
into a right sized body and how the food you eat relates to the lowering of that
body fat setpoint so the first few chapters are all science and some of it
is science that’s in the first book and some of it is new science then there’s
all these recipes breakfast recipes recipes of lunch or dinner like on a
plate where you would have protein vegetable fruit or fat grain so recipes
related to just putting your food on a plate and then bowls warm bowls and cold
bowls so if you do lunch and dinner and you just want to throw everything in one
big bowl maybe it’s a warm bowl maybe it’s a cold bowl it could be lunch or
dinner but those are basically the chapters vegetables breakfast vegetables
plate you know recipes for food that would go on a plate recipes for warm
bowls recipes for cold bowls so that’s kind of different too and we have
another feature here every recipe oh my goodness look at this Jennifer you’re
killing me good grief look at this Oh crazy anyway because the book is in
color the before and after pictures are so impactful right okay we have tips
from Bright Lifers like how they store it like here’s a page of tips you know
from from Bright Lifers like how how they store their vegetables in the
fridge or different tips for trav- you know what they do with
their food when they travel and stuff like that but we have um this feature
where let’s see here we have bells like how much is this recipe gonna ring your
bell one bell two bells or three bells so one
bell recipes are like really safe for you if you’re a 10 on the susceptibility
scale or you’re just starting with Bright Line Eating and you want to
protect your brain and let it heal then you look for the one bell recipes and we
always put those earlier in the chapter so you can just they’re the first ones
you encounter and then later in the chapter we put two bell and three bell
recipes that might ring your clock a little bit because they’re a little
sexier a little fancier or they have sexier ingredients in them like nuts or
nut butters or whatever and but like if you’re like okay I want to make its you
know I’m going to a potluck and I want to make something kind of fancy then you
can look toward the end of the chapter and those recipes will have like the
three bells but you’d been like that’s cool I’m just
bringing it to a potluck it’s fine so it’s the only cookbook on earth I
believe that is segmented by how the recipes are gonna impact your brain so
if you look through the book like I do and you’re like whoa that food is way
sexier than I would ever eat doing Bright Line Eating it’s like well yeah
those are the three bell recipes right there are one bell recipes too and then
the other thing we have is the whole book is segmented for whole food
plant-based versus omnivore eaters so if your whole food plant-based don’t feel
like you’re left out we absolutely thought of you and if you eat meat and
dairy we thought of you too and it’s very clear how that sort of works in the
book and we also have meal plans by season so if you don’t want to plan if
you don’t want to do the work of planning what to eat check this out
here’s the omnivores weekly meal plan by season winter
week one week two week three week four and then you can wash rinse repeat if
you want and then for the omnivore we move on to spring meal plans all laid
out for you recipes are already in the book and then we do it all over again
for plant-based eaters spring winter spring summer fall amazing oh look at this so
great so you can use this book if you want to completely take the guesswork
out of what to do with your food you can also use it if you’re like what’s the
deal with a crock-pot the insta pot how do I make yogurt how do I you know make
homemade beans to save a ton of money all that’s in here too so okay let me
share with you now what the button down below is about and what we’re doing to
launch this book so it’s October 9th that this vlog is coming out the book is
published on October 22nd so let me share what’s happening if you click down
below you’ll go to a pre-order page and you can either pre-order the book there
or if you’ve already pre-ordered the book here’s what happens on that page we
have a couple of really great gifts for you
bonuses gifts whatever you want to call it free things for you that we thought
ahead and we thought you would really like if you buy this book so you buy
this book maybe you already did or on the page if you click down below you can
pre-order the book and then when you enter your order number your transaction
number your receipt number whatever you want to call it you enter it in on that
page if you already pre-ordered the book just go online to your account with you
know let’s say it’s Amazon or whatever just go to your orders list find where
you ordered the cookbook and just copy the set of numbers that is your receipt
number or your order number if you did it through Barnes & Noble or whatever
just copy the order number paste it into the box and of course if
you’re ordering from the page fresh right now just notice your receipt
number copy it paste it into the box and then you get the gifts so two gifts one
is a set of videos and PDFs of what I eat I’m pretty streamlined with my food
and I’m very neutral with my food like my night like on my nightly checklist
is like on a scale from one to five how high were my food cravings today and
like every day I’m like one like non-existent non-existent I don’t have
any food cravings I don’t have any food cravings I don’t have any food cravings
my food is neutral if you want to know what I eat to make my brain calm like
that and if you want to see me actually in my kitchen actually in my pajamas
actually at breakfast making my food yeah and I even show the actual products
that I eat and you know not to promote them or whatever I don’t get any
kickbacks or whatever was just saying that’s what I eat like here that here’s
what I buy here’s what I eat and it’s tailored to the weight loss food plans
so that if you’re still trying to lose weight and you want to just eat what I
eat that’ll work of course at maintenance I add some food
and so forth but but the videos are tailored to the weight loss plan so if
you want to know what is Susan Peirce Thompson eat that’s the first bonus the
second bonus check this out you’re gonna love this ready the second bonus is the
audiobook for free because remember at the beginning of this book there’s
science right so that’s content I recorded the audiobook in my voice if
you want to hear the audio book for free that’s the second bonus so I thought you
might like those free gifts you buy the hardcover book you don’t have to buy the
audiobook that’s pretty cool oh oh do you have a Kindle because if you have a
Kindle the first book Bright Line Eating the first book is on $1.99
special or all of the month of October just
saying kind of book month here at Bright Line Eating that I mean Kindle did
that we didn’t do that but just saying okay now once you put in your order
number you will get the opportunity if you want to buy the science bundle so
this is something I created that I’m super excited about it’s the ten best
scientific lecturers I’ve ever given and I spent months and months and months and
months preparing these and the science bundle is $97 which is incredible
because again yeah like the time that it took to put into those if you want me to
explain to you the most important critical cutting-edge science that
relates to you and your happiness well-being flourishing relationships
food addiction not the story I tell in the book not the story you always hear
me say around dopamine and leptin and all that but a whole new absolutely true
absolutely cutting-edge story on like what’s the deal with why some people are
eating out of control and can’t lose weight and other people are naturally
thin what’s good what’s the difference between those two brains I have a whole
new scientific lecture on food addiction it’s amazing what are some of the other
lectures Oh on habits and productivity and circadian rhythm and timing and how
you should be structuring your day to be productive and happy and well and
there’s so much in there if you want that you have to order the book and put
in your order number to even get an opportunity to order that science bundle
so you put in your order number you get those two free gifts bonuses whatever
and then you get an opportunity to order the science bundle of course if you’re
in the Bright Line Eating Boot Camp right now if you just signed up for the Food
Freedom Boot Camp you got that science bundle for free I told you in that
launch during registration week that that science bundle would be available
for sale at some point later this month and now it is okay what else do I need to say Oh starving October 22nd the day the book
comes out I’m gonna go with my family LIVE on Facebook
Cooking with the Thompsons so I don’t know if you know this but one of my
daughters Alexis wants to be a chef just saying she’s most mostly used to cooking
sugar and flour her grandparents you know bake with her okay we are going
to open this book and prepare dinner for the Thompson family night after night
Cooking with the Thompsons starting Tuesday October 22nd so watch for your
email around that if you’re not on Facebook I don’t I honestly don’t know
if we’re gonna put it anywhere other than in our Bright Line Eating Official
Facebook group it’s probably going to be the live streaming in there but I’m not
sure yeah if you really want to know you can write to support you can go to the
website support.brightlineeating.com and ask closer to the fact but yeah
if you ever need support around any of this stuff the way to get support from
my team if you have questions or need help you go to the URL support.brightlineeating.com web browser support.brightlineeating.com and then you have to scroll down to the bottom of the page and
there’s a big yellow button that says still not finding what you’re looking
for contact the Bright Line contact us I don’t know what it says at the bottom we
might reorganize that page at some point so just to make it even easier to figure
out how to contact us but right now that is the way that you contact us support.brightlineeating.com that’s always going to be where you go support.brightlineeating.com I think that’s it I’ll see you on October 22nd the day the book
gets published live published widely or whatever tens of thousands of copies
have been printed bookstores have bought them up not all of them but but orders
in the thousands are already placed by Barnes & Noble and Amazon and all these retailers you might be able to find it at your
local Barnes & Noble you can certainly find it on Amazon click the button down
below to go to the page there’s a video of me on that page if you’ve watched
this in its entirety you don’t need to watch that video because it just
reiterates a lot of what I just told you just pre-order of the book put your
order number in the box get your two free gifts those videos of what I eat
and the audiobook for free and then decide whether you want that science
bundle or not the ten best science talks I’ve given ever I think that’s it okay
that was a lot super exciting the second Bright Line Eating book is now out
October 22nd super excited I am under contract to write three more books with
Hay House and we’ll think about that later for now super enjoying this
cookbook it’s gorgeous and and I personally am excited to make a lot of
the recipes in here I’m curious what recipes Alexis and I will choose to make
she and I need to have that discussion now that the book has arrived okay I
love you so excited and thank you again to everyone all the Bright Lifers
especially who made this book possible this book is really yours this is the
first book that comes from our collective experience I love you I’ll
see you next week